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Catherine Mayell

  • Design
  • About

Hey there! I’m a design manager in product marketing with a background in branding. I’ve been shaping digital experiences for both startups and established enterprises in B2C and B2B sectors for over 9 years. I specialize in product marketing, using visual storytelling to communicate value and drive engagement.

I’ve successfully shipped websites, multi-channel campaigns, and winning pitch decks, always prioritizing strong branding and user experience. With experience managing small teams in branding and product marketing, I leverage design systems to create cohesive, impactful work. Whether optimizing identity or crafting compelling narratives, I bring a strategic, test-driven approach—because great design isn’t just about aesthetics; it’s about delivering results.

Currently at QuillBot, a division of Learneo (formerly Course Hero).

TLDR:
♟️ Big picture design strategy
🎯 Directing high-performing visual content for all marketing channels
📈 Data-driven design approach measuring performance and iterating for success with A/B testing
✅ Maintains consistency across all design platforms
❤️ Designs that are human centered


AGENCIES

Accenture Brand POD (now Accenture Interactive).


BRAND EXPERIENCE

Scholastic
Yale Medicine
The Economist
Meta

CVS
Pepsi
Subway
McDonalds

Oral B
GSV Ventures
Verizon
Sanofi


AWARDS

Project Isaac award - Issued by Adweek for Startup Innovation
Diamond Award - Issued by CUNA Marketing & Business Development Council for a community/public relations ongoing event.

 
View my resume
 

cemayell@gmail.com